Has your business outgrown your brand?
We all have to start somewhere and sometimes what we had in mind at the beginning does not stand the test of time. Whether you are changing your business name, expanding to new markets or simply feel your brand is a bit dated I can help you with a re-brand.
Let's take stock – A brand evolution
All re-brands start with a brand discovery journey and an audit of your existing brand. We will look at the market and the desired brand personality and once the direction is set, we go through all brand elements and decide what works and what doesn't.
Let your business make a great first impression every time.
Book a free 30 minute consultation to find out how I can support your brand refresh.
Simple but effective – The four step re-branding process
Brand direction
Build a solid foundation
We start the journey by re-aligning your compass. A questionnaire and strategic session will define your brand foundations.
- Brand personality
- Ideal audience
- Competitor research
- Market positioning
- and more
Brand audit
Let's take stock
What’s working, and what needs refining?
We’ll identify the elements that are aligned with your brand strategy and worth keeping. From there, we’ll uncover the gaps and define the scope for developing your visual identity further. I call this a brand evolution.
Visual brand
Not just a pretty face
Let's build on the foundations we established in step one and two and re-fresh the visual brand elements.
This phase will look different for every business depending on the scope defined in step two.
Roll out
Bringing your brand to life
This is where everything comes together. We design every piece of collateral you need for your business.
This can happen in stages (for example digital first) or with one big launch.
Pricing
The scope for a brand refresh varies greatly with each businesses needs. Book a free 30 minute consultation to get a quote tailored to your businesses need.
